If you’re a makeup lover like me, there’s nothing more exciting than trying out brand new launches.

From complexion perfectors to tinted balms, these new drops are giving all the cozy and glowy vibes we need right now. Here are three new products that deserve a spot on your radar!

<h3>1. Westman Atelier – Vital Skincare Concealer</h3>

Let’s start with a complexion game-changer. This creamy, medium-coverage concealer delivers a skin-like finish that feels weightless and looks effortlessly natural. It’s formulated to self-set, meaning it blends beautifully without needing much powder. The formula melts seamlessly into the skin, leaving you with a hydrated, smooth look that stays put all day. It’s definitely one of the most impressive concealers I’ve tested lately!

<h3>2. Summer Fridays – Lip Butter Balm in “Hot Cocoa”</h3>

You already know how iconic the Lip Butter Balms are and now there’s a limited-edition “Hot Cocoa” flavor that’s perfect for the season. It features the same buttery, hydrating formula we all love, paired with a sweet hot chocolate scent and a sheer brown tint that flatters every skin tone. It’s cozy, glossy, and smells absolutely delicious — basically fall in a tube!

<h3>3. Milk Makeup – Cooling Water Jelly Tint</h3>

Milk Makeup just expanded their Cooling Water Jelly Tint range with two new shades, and they’re stunning. The shade “Fresh” is a soft pink that can be worn sheer for a natural flush or built up for bolder color. Since it sets quickly into a long-lasting stain, I recommend applying it with a makeup brush for the smoothest blend. It gives a healthy, dewy glow that lasts through the day — no touch-ups needed!

These new releases prove that beauty brands are stepping it up this season. Westman Atelier brings luxury and performance, Summer Fridays adds a cozy twist to a cult favorite, and Milk Makeup delivers playful, build-able color that actually lasts.